How to Develop Buyer Personas for B2C Ecommerce Marketing

A buyer persona is a fictional customer who closely resembles your ideal customer. Constructing a believable, ‘human’ persona makes it much easier to understand and empathize with your customers, so building personas should be your first step –they should ...

The Best Pieces of Advice Every Designer Needs to Know

For budding designers or newbies, one advice from a pro can change the course of their careers. Producing ideas isn’t normally the problem – designers, newbie or seasoned, have plenty of that. Usually, it’s the self-doubt that creeps in, ...

3 essential navigation trends for 2015

Happy New Year to all our readers! Today, we’re going to take a look at three key navigation trends that will dominate 2015. One might think that we have explored every possible variation of navigation on the web, and ...

How to use video to effectively drive online sales

Video continues to grow in popularity as an effective way to share information online. When it comes to promoting and selling products or services a video, or a series, can help spell out details, in addition to imbuing them ...

The Complete Guide to Create CMS Pages for your Online Store

Have you ever thought about the purpose of the links on the footer of every website? How about the static pages those links take you, such as the “About Us”, “Delivery”, “Legal Notice” or “Terms and Conditions” See the original ...

4 tests to run before launching your ecommerce site

Have you ever visited an online store that looks like it accidently launched in the middle of construction? For many merchants, it’s no accident Continued here: 4 tests to run before launching your ecommerce site

We create universal themes which are identical on PrestaShop, Joomla, XOOPS, Drupal, WordPress etc. The choice of web platform is yours! All themes tested on Chrome, Firefox, Safari, Opera, Internet Explorer.